BIGO-EU-Senior Sales Manager

Department of Commercialization-AD Team

Responsibilities:

1.Develop and manage performance ad agency partners or direct advertisers, ensuring successful collaboration to meet sales revenue targets.

2.Independently analyze and convert sales leads, developing key accounts across industries such as lead generation, e-commerce, search arbitrage, and others to drive performance advertising via Bigo Ads DSP.

3.Identify and pursue new business opportunities by proactively engaging with potential clients and industry stakeholders.

4.Understand market trends, client needs, and competitive landscapes, positioning Bigo Ads effectively in a competitive environment.

5.Conduct regular digital advertising industry analysis focused on European market, including market intelligence and competitive benchmarking.

6.Oversee client payment collections, ensuring timely payments and resolving any financial disputes.

7.Work closely with internal teams (product, marketing, operations) to provide feedback and support ongoing product and service improvements.

Requirements:

1.5+ years of experience in ad sales, online media, performance advertising, or digital marketing.

2.Strong expertise in mobile advertising and digital performance marketing, with a proven track record in ad sales and key account development.

3.Established network within agencies, ad resellers, or direct advertisers, particularly in e-commerce, mobile apps, or lead generation industries.

4.Deep understanding of performance advertising models, including CPC, CPM, oCPC, CPA, and programmatic DSP advertising.

5.Self-motivated, results-driven, and adaptable to a fast-paced and evolving digital advertising environment.

6.English is a must-have language skill